"Roy Schestowitz" <firstname.lastname@example.org> wrote in message
> Unknown User wrote:
>> Do you know if, for instance, a banner ad, or any other image put on a
>> partner's web site linking to you counts for a backlink from Google's
> I am pretty convinced that the answer is "no", but let's see what the
> say. Backlinks are selectively chosen depending on their nature, e.g. PR
> the referring page and the total number of links.
> Roy Schestowitz
A link is a link. If you have a banner ad without alt text then it will be
just the URL link. Backlinks shown from the Google toolbar is a random
chosen few. They do not show all the backlinks, but that doesn't mean those
links are not counted. If you choose to use an image or banner be sure to
have at least some alt text to help for indexing.