On Sun, 31 Dec 2006 12:46:22 +0000, Roy Schestowitz wrote:
> Whatever Happened To The Origami?
>
> ,----[ Quote ]
>| Ultimately Origami is a classic example of how a viral buzz can
>| work against a product release. Expectations were too high and the
>| final product was puzzling and didn't fulfill any specific consumer
>| demand. By the time the systems were actually released the hype had
>| died down and there was practically zero consumer awareness. I've
>| actually considered the possibility that the viral Origami campaign
>| was a warm-up for the Zune campaign that followed later in the summer.
> `----
>
> http://www.medialoper.com/hot-topics/hardware/whatever-happened-to-the-origami/
>
> Some Microsoft shills from this newsgroup disagreed when I argued that the
> Origami had a filthy advertisement campaign/tactic behind it. There's your
> proof.
What??? It wasn't even a viral campaign, it generated a lot of buzz, for
sure, but it was a simple site that teased the public. What was so
"filthy" about it?
And the Origami hasn't failed, despite what others claim. It's not a
raging success, for sure, but they've sold a ton of them, and people that
own them are quite happy with them.
|
|
