__/ [ Roy Schestowitz ] on Friday 15 September 2006 20:02 \__
> Muted welcome for Microsoft Zune
>
> ,----[ Quote ]
> | As part of the Zune launch Microsoft flew some influential music bloggers
> | to Seattle for a preview of the player and the service.
> `----
Apologies. I forgot the link.
http://news.bbc.co.uk/1/hi/technology/5348674.stm
> They pulled the same stunt with the Xbox360. Some argue that Microsoft used
> astroturfers to generate 'XBox360 hype'; Origami likewise. All of these
> ended up as a total disaster. Next up: Vista, with an advertising budget of
> a whopping 0.9 billion dollars.
>
> http://youtube.com/watch?v=HTkA9L2J2gY
>
> Ballmer: "advertising, advertising, advertising!"
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