[That's Technocrat's interpretation anyway]
U.S. Internet defamation suit tests online anonymity
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| It bills itself as the world's "most prestigious college discussion
| board," giving a glimpse into law school admissions policies,
| post-graduate social networking and the hiring practices of
| major law firms.
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http://www.reuters.com/article/domesticNews/idUSN1529267420070616?feedType=RSS&rpc=22&sp=true
Recent:
http://weblog.infoworld.com/openresource/archives/2007/05/sco_was_microso.html
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| [MATT'S NOTE: The IP address for this one came from One Microsoft
| Way in Redmond, WA. Imagine that.]
| Posted by: Tobin (Microsoft Employee) at May 29, 2007 08:39 AM
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Related:
'Puppets' Emerge as Internet's Effective, and Deceptive, Salesmen
,----[ Quote ]
| Each is an example of "astroturfing," or the attempt to create the
| appearance of a grass-roots buzz for a product or service. "Trolls" are
| users who enter online discussion forums solely to bash users or products.
|
| When most people hear "sock puppet," they think "Lamb Chop," the stocking
| sidekick of the late ventriloquist Shari Lewis. For guerrilla Internet
| marketers, however, a sock puppet is a false online persona, a virtual
sock
| meant to conceal one's identity. It usually takes the form of a second
| account set up by an existing user under another name.
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http://www.washingtonpost.com/wp-dyn/content/article/2006/10/06/AR2006100601742.html?nav=rss_technology
A Wake-Up Call to Microsoft's PR Team
,----[ Quote ]
| In 1998, the Los Angeles Times reported that Microsoft, during its
| antitrust trials, hired PR companies to flood newspapers with fake
| letters of support, bearing ordinary individuals' names but actually
| written by Microsoft PR staff.
|
| Later, during the antitrust trials, Microsoft attempted to prove
| the inseparability of Windows and Internet Explorer by playing a
| video for the judge. But the government?s lawyer noticed that as
| the tape rolled on, the number of icons on the desktop kept
| changing. Microsoft had spliced together footage from different
| computers to make its point.
|
| Then in 2002, Microsoft's Web site featured a testimonial called
| "Confessions of a Mac to PC Convert," a first-person account by
| an attractive brunette "freelance writer" about how she had fallen
| in love with Windows XP.
|
| Unfortunately, a Slashdot member discovered that the identical
| photo was available for rent from the stock-photo libraries of
| GettyImages.com. Sure enough: Microsoft had hired a PR firm to
| write the testimonial. The "switcher" did not actually exist.
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http://pogue.blogs.nytimes.com/2007/01/25/a-wake-up-call-to-microsofts-pr-team/
|
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