Microsoft even copied the "Wow" ad campaign
,----[ Quote ]
| Look at these pictures taken at Apple WWDC (August 2006): Bertrand
| Serlet, Apple's Senior Vice President, explains that not only
| applications developed by Apple are functional and easy to use
| but they also provide the "Wow effect".
`----
http://tciddaniw.blogspot.com/2007/03/microsoft-even-copied-wow-ad-campaign.html
Microsoft to 'acquire DoubleClick'
,----[ Quote ]
| ...Microsoft would be paying a big premium to extend hooks into ad
| agencies and publishers, giving it some more heft in its struggle
| against the Google behemoth.
`----
http://www.theregister.co.uk/2007/03/28/microsoft_double_click/
Related:
Microsoft Continues to Lose Online Popularity
,----[ Quote ]
| This week's Emarketer and Comscore reports drive home Microsoft's
| continuing fall from online
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http://biz.yahoo.com/seekingalpha/070326/30668_id.html?.v=1
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