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Microsoft earmarks another $200 million for Windows advertising
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| Fortune explains Microsoft’s image makeover plan, codenamed “FTP168 (with FTP
| being “Free the People”)...
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http://blogs.zdnet.com/microsoft/?p=1453
So now they ruin the word "free" as well. "Free" as in Vista DRM, WGA, lock-in,
forced upgrades and hijackers.
Yeah... Microsoft “Frees the People”... with free shackles.
Recent:
Now Hiring - Astroturfer, apply at Microsoft
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| Evidently, a "Senior Marketing Manager" has the responsibility of:
|
| * "assisting in defining and driving core marketing initiatives – most
| specifically online & offline community-building"
| * "further the dialogue on the value of the Microsoft platform to open
| source audiences"
| * "be a cornerstone for a global thought leadership website and will be
| regularly featured in industry press around the world"
| * "act as a visible external evangelist for Microsoft"
|
| Wow! That's all direct quotes from the job description. It is so blatant, I'm
| beginning to wonder if it's some kind of joke. Particularly the 'evangelist'
| line.
|
| Kind of like the famous Halloween documents, this posting really tips
| Microsoft's hand and shows us exactly what they're thinking. After all the
| smoke and mirrors over the deals with Linux distros Suse, Linspire, Xandross,
| and Turbo Linux, this shows that those distros were in fact acquired in order
| to be killed. It's not Linux that Microsoft wants, it's the customers.
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http://penguinpetes.com/b2evo/index.php?title=now_hiring_astroturfer_apply_at_microsof&more=1&c=1&tb=1&pb=1
Related:
Malik, Arrington and Battelle: X-22, come in [to Microsoft]
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| What would possess a collection of online publishers and venture capitalists
| to pimp a Microsoft advertising slogan?
|
| Valleywag today reported about a site tied to a Microsoft ad campaign
| where the likes of Michael Arrington, Om Malik and others seemingly
| lend their support to the "people-ready" catchphrase.
|
| I sent e-mails both to Arrington and Malik and--surprise,
| surprise--heard nothing back. (Obviously, they are not yet
| sufficiently "Coop-ready.") Microsoft was still checking for me into
| whether money exchanged hands. But even if not a single shekel exchanged
| hands, I must wonder about the absence of common sense. Why would
| ostensibly independent voices come across as Microsoft shills? If
| they were hoping for a free dinner with Bill Gates, there are
| smarter ways to go about it.
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http://news.com.com/8301-10784_3-9733995-7.html?part=rss&subj=news&tag=2547-1_3-0-20
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| "The main thing I'm pissed off about right now is that they pulled all the
| ads, which mean we're taking a revenue hit. We're running a business here,
| and have payroll to make. We run ads to make that payroll. Those ads have now
| been pulled."
|
| Microsoft once again corrupts confidence in the blogsphere. They
| turn 'citizen journalists' to marketing people in disguise.
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http://news.com.com/8301-10784_3-9734034-7.html?tag=head
Older:
Microsoft Pays $200 for Mentioning Its Tools
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| If you're a professor and you mention Microsoft programming tools in a
| scholarly presentation -- in fact, even if you just use the tools --
| Microsoft will send you a check for $200.
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http://chronicle.com/data/articles.dir/art-44.dir/issue-33.dir/33a03001.htm
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