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[News] [Rival] People Who Choose Microsoft Called "Sheep" by Intermedia

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Intermedia to Microsoft Hosted Partners: 'Don't Be a Sheep'

,----[ Quote ]
| Intermedia has launched a whimsical ad campaign that pokes fun at Microsoft's 
| hosted-services partner program to encourage customers to partner with 
| Intermedia instead of the software giant.  
| The ad campaign and accompanying Web site advise partners who are considering 
| offering Microsoft hosted business-productivity services not to be "sheep" 
| by "handing all of your customers to Microsoft."   



Burton study: Follow the herd

,----[ Quote ]
| When you are a large customer you are powerful. Never admit that you still 
| depend on Microsoft products. It is plain stupid. Start your Linux pilot. 
| This annoys your supplier and secures you an appeasement cash-in. Consider 
| alternative products and talk about them. That drives them so crazy that they 
| even draft contracts that prohibits you to talk about alternative software. 
| Eventually you find out that you don't need their products. Better for you. 
| Stick to midterm open standards migration. The IDABC definition gets it best, 
| this is why they invest so much in lobbying against. I am very curious how 
| the Open Specification Promise (OSP) would make OOXML IDABC Open standards 
| compatible. I strongly doubt it is.         
| [...]
| OOXML is part of a negotiation process. Can Microsoft be forced to support 
| ODF? Absolutely. The stronger the rest of the market negotiates the better 
| the results. No one benefits from bowing in.  

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