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[News] Exposing People to GNU/Linux in the Malls, Existing PCs

  • Subject: [News] Exposing People to GNU/Linux in the Malls, Existing PCs
  • From: Roy Schestowitz <newsgroups@xxxxxxxxxxxxxxx>
  • Date: Tue, 16 Sep 2008 23:52:14 +0100
  • Bytes: 3988
  • Newsgroups: comp.os.linux.advocacy
  • User-agent: KNode/0.10.4
  • Xref: ellandroad.demon.co.uk comp.os.linux.advocacy:690326
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Linux Promotion in Mall Kiosks

,----[ Quote ]
| In my experience, the mall kiosk is a great marketplace where potential 
| customers can stop by to make a new discovery with a product that could very 
| well change the way they look at computers forever.  
| 
| Considering the financial savings on software, the fact that the user ends up 
| with a PC free from malware –and the entire package is less in cost than a 
| comparable Mac – pre-installed Linux boxes might very well sell themselves.  
| 
| But not without fully understanding the mindset of the typical mall customer. 
| The likely kiosk customer is generally: 
| 
| • At the mall to make a purchase, potentially in a buying mood.
| 
| • Likely using Windows, possibly open to exploring OS alternatives.
| 
| • Open to being impressed with overall value, not clever marketing gimmicks. 
`----

http://itmanagement.earthweb.com/osrc/article.php/3771806/Linux+Promotion+in+Mall+Kiosks.htm

You're not trapped!

,----[ Quote ]
| Usually, when I suggest they switch to Linux, I get resistance. This is due 
| largely to their fear of change. My message to them is simply that they are  
| not trapped by Windows. 
| 
| The beauty of Linux is that it can be deployed on their existing hardware, 
| which is not the case, if they want to switch to a Mac. When deployed on 
| their existing hardware, Linux usually runs more efficiently than Windows. 
| Once deployed, it will be much more secure than a Windows or even a Mac  
| machine. They won't have to buy anti-virus or spyware programs.    
`----

http://www.lawofficelinux.com/2008/09/youre-not-trapped.html

That's one reason why Apple can't beat Microsoft where GNU/Linux already does
(e.g. Brazil). There's no Apple shop or sufficiently-large budget.


Recent:

Return From The Mountain

,----[ Quote ]
| "It's not our job to advertise Linux."
| 
| Yeah? Well maybe it's not and maybe that's the problem. It doesn't seem to be 
| anyone's "job" to advertise Linux. Sure you use it and most assuredly you 
| dump buckets of money into development and research, but in the final 
| analysis, companies like IBM and HP don't see any significant financial gain 
| from the desktop...it's a tool for them to achieve the profit they make from 
| the server side.     
| 
| Big Iron.
| 
| Big Money.
| 
| Big Budgets.
`----

http://linuxlock.blogspot.com/2008/04/return-from-mountain.html
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