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The Irony of Microsoft's Anti-Google Apps Campaign on YouTube
,----[ Quote ]
| In a Microsoft video extolling its virtues,
| the narrator makes the point that marketing is
| difficult with Google Apps. It's far simpler
| with Microsoft Office.
|
| So we find it deliciously ironic that
| Microsoft is marketing a number of anti-Google
| Apps videos using Google's YouTube.
| Hmm...doesn't that defeat the point a bit?
|
| [...]
|
| It all feels like a company protecting its
| power base more so than embracing the current
| disruption in the market.
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http://www.readwriteweb.com/cloud/2010/02/the-irony-of-microsofts-anti-g.php
Microsoft Attacks Google Apps ... on YouTube
,----[ Quote ]
| They'll let anything onto YouTube these days.
| No, I'm not talking about the millionth video
| featuring a squirrel lip-syncing to Right Said
| Fred, but a set of Microsoft-created videos
| attacking Google Apps. I guess Google, which
| owns YouTube, really has no inclination to
| censor anything aside from content that
| violates copyrights; but watching the
| Microsoft videos play out next to that YouTube
| logo is like watching promos for a TV show
| like "Dexter" (produced by Showtime) playing
| on HBO or another rival channel.
`----
http://www.microsoft-watch.com/content/windows_7/microsoft_attacks_google_appson_youtube.html
Related:
Microsoft Using YouTube To Promote Vista & Live, Leaves Comments Open
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| The more interesting aspect is that Microsoft would use the Google owned
| YouTube for such as promotion; it certainly demonstrates just how powerful
| the market position of YouTube has become over the last 2 years that
| Microsoft would use it to promote their products.
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http://www.techcrunch.com/2007/12/30/microsoft-using-youtube-to-promote-vista-live-leaves-comments-open/
http://tinyurl.com/2ghzzm
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