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[News] [Rival] How Microsoft Arranges AstroTurf to Police Its Image

  • Subject: [News] [Rival] How Microsoft Arranges AstroTurf to Police Its Image
  • From: Roy Schestowitz <newsgroups@xxxxxxxxxxxxxxx>
  • Date: Wed, 16 Jun 2010 07:34:55 +0100
  • Followup-to: comp.os.linux.advocacy
  • Newsgroups: comp.os.linux.advocacy
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How Microsoft Does Social Recruiting


The Semantic Web Comes to Social Change

,----[ Quote ]
| Hanamura is working to create a tool, 
| Viewchange.org, which helps consumers of media 
| find exactly the stories they want.  The Gates 
| Foundation commissioned Viewchange.org to solve 
| the problem of story telling around their work.   
| It will be focused on telling stories of social 
| progress and challenges, but will be applicable 
| more broadly.



ITT Thirsts for Good Press

,----[ Quote ]
| The major military contractor ITT Corporation has hired the PR firm Edelman,
| to promote the company "in the defense in the defense and commercial markets,
| as well as raise awareness of its ongoing CSR," or corporate social
| responsibility, efforts.


PR spinner insists Vista kernel is secure

,----[ Quote ]
| IT IS NOT OFTEN that anyone at Waggener Edstrom, Microsoft's pet public
| relations firm, writes to The INQUIRER. Read on, and we think you'll soon
| understand why that's the case.


Microsoft hires InfoWorld hack

,----[ Quote ]
| Of course, Udell is far from being the first journalist to sign on
| for Big Green. In fact, Microsoft UK made a series of hires in
| 1996 from the BBC and elsewhere when it populated its MSN site
| with original news and other content.


'Legitimate concerns' - a non-correction

,----[ Quote ]
| I just noticed that Microsoft's director of corporate standards,
| Jason Matusow, has published a clarification of a recent story I
| wrote about Open XML's route through the ISO standardization process.


ComputerWorld Employs Ignorant Journalists

,----[ Quote ]
| Giving you a brief overview what the article from ComputerWorld says:
| Open Source supporters build fortresses around them that make them
| unapproachable and have infinite animosity toward Microsoft. Yep, that
| about sums it up.
| [...]
| In closing, I just thought the article wasn't even worth the pixels used
| to display it...but I'm sure its been seen by a wide variety of people.
| So, instead of giving them one side of the story, perhaps my little rant
| will give them the other side of things. Sure we can all get along...as
| long as we speak the truth to one another. And that's something both
| journalists and Microsoft have historically [1] [2] had trouble doing.


Praising Microsoft - and attacked by wolves

,----[ Snippets ]
| "That you can use the word 'virtue' in the same sentence as 'Microsoft'
| is clear indication that you haven't a clue. Then again, you do write
| for Fortune, so your alliance no doubt leans toward corporations and
| shareholders rather than users," wrote Walter Bazzini, whose Web
| site, perhaps revealingly, is entitled "Misanthrope Manor."
| "You sound as if you're suffering from 'Stockholm Syndrome,'" wrote
| Ken Davies. "Microsoft has actually set all of us back by years and
| possibly by decades."
| "Your painfully revisionist history makes you sound like one of
| the 20-something journalists who wasn't actually around since the 80s,"
| wrote Norman Gilmore, who really knows how to hurt a guy.
| Some of the letters were not only passionate but extremely well written
| and thoughtful. Here's more, for example, from Gilmore, who neatly
| summarizes the objections of quite a few writers:
| "Gee, I thought ARPA funded the research leading to TCP/IP, Tim
| Berners-Lee invented the Web, and Marc Andreessen led the creation of
| the graphical browser at [the University of Illinois]. I thought Apple
| started the personal computing revolution, Xerox invented graphical
| interfaces and IBM invented the PC. Microsoft BASIC - oh yeah, a
| language invented at Dartmouth by Kemeny and Kurtz. MS-DOS? Tim
| Patterson wrote what became MS-DOS, itself a CP/M clone.
| "And THEN Bill Gates wrote his famous memo, which summarized as -

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