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Search engines and machine learning algorithms are poor at detecting and understanding social patterns including sarcasm and humour. A highly-cited page can in fact filled with humour that would be misleading to a na´ve engine. For example, with popular phrases like "when pigs fly", it can be inferred that "pig" is a form of bird because birds fly. This winds up forming a wrong taxonomy, whereby pigs have wings and a beak.

Roy Schestowitz 2005-10-12