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Re: What affects PageRank?

  • Subject: Re: What affects PageRank?
  • From: Roy Schestowitz <newsgroups@schestowitz.com>
  • Date: Mon, 17 Jan 2005 15:28:16 +0000
  • Newsgroups: alt.internet.search-engines
  • References: <Xns95E164D206111chanciusliuDeleteThi@130.133.1.4>
  • User-agent: KNode/0.7.2
cpliu wrote:

> The google pageRank for the company I work for was 0 for a long time.
> Mysteriously, it becomes 3 now. It's an improvement although the website
> is no where to be found in google. I checked thte top ranked ones, their
> PageRanks are around 3 to 4. There are sites with PageRank 0 that are
> visible within the first 10 pages when searching for keywords. So,
> PageRank alone does not affect the rank a lot??
> 
> On the pagerank itself, I'm not sure what I did to make it higher and
> which areas I can work on to make it go further?? The most important
> thing is how to make my company goes to the first 3 page when searching
> for a few major keywords?
> 
> These are the things I did:
> 1. Added major keywords to the title of each page.
> 2. Tried to register to dmoz.org (still not there yet)
> 3. Registered yahoo local
> 4. Changed the copy in home page to make it more keywords focused (better
> content too).
> 5. Marketing department got us on as sponsors for a few major
> organization of our field.
> 
> Also, we're target "medical transcription services" keywords. Is it
> better to use singular "service" or plural "services?"
> 
> Any suggestions?
> 
> Thanks,
> 
> cpliu
> 
> http://www.acusis.com

First of all, have a look at:

http://www.accordmarketing.com/tid/articles/uncovering-google-pagerank.html

To refer to some of your paragraphs:

-Google update backlinks once in X days so the jump from 0 to 3 is not
surprising. Have you looked at which sites point to your site? How many of
them? How authoritative?

-I think Google results are affected by both phrase match and PR. There is a
certain weighting they will not publish, I guess...

-To dominate keyphrases, use metatags, page title and high-valued elements
like h1 and h2.

-Plural is being transformed to singular. Always! So don't bother.

Roy

-- 
Roy Schestowitz
http://schestowitz.com

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