__/ [ Sinister Midget ] on Monday 31 July 2006 20:18 \__
> http://www.vnunet.com/vnunet/news/2161254/consumers-turn-against-pop
> http://tinyurl.com/edko6
>
> Pop-up adverts may be doing more harm than good for advertisers,
> according to a new survey of online consumers.
>
> I'm not sure why anybody needed to do a survey. All they had to do was
> walk into anywhere that had Windwoes computers connecting to the
> internet and watch people surf.* It's not possible to reach any other
> conclusion.
>
> More than a quarter of internet users dislike pop-ups so much that
> they have "negative feelings" about the brands being promoted, says
> a study from research and data company CCB.
>
> Almost three in five of the 3,096 respondents indicated that the
> appearance of a pop-up might even stop them from visiting a website
> again, and three-fifths use pop-up blocking software all the time.
>
> Only 14 per cent of respondents 'do not mind' seeing pop-up ads, but
> half had never clicked on one for more information.
>
> I don't mind 'em. I have 'em blocked.
>
> * Unless Ewik's there. He doesn't believe in throwing the baby out with
> the bathwater.
To those not seeing the relevance or relation to Linux and Open Source
software, have a look at what the lead developer of Firefox had to say:
,----[ Quote ]
| The truth is I think Microsoft is very directly responsible for spyware
| and adware and the pop-up ads in general that proliferated across the
| Web after they abandoned their product. I mean, this is the world's
| most-used software application ever ... and I just think it's
| irresponsible for a company to abandon it simply because they can't
| find a financial incentive to continue development on it.
|
| [...]
|
| My answer to that is, how much can you really trust a company that five
| years ago completely left you abandoned? If they do, in fact, succeed in
| taking back some of the market share that Firefox has gotten back from
| them, who's to say that they're not going to disappear again? My issue
| is not so much at a product level; it's at a company level. How do you
| trust a company that left everyone out in the cold for five years?
`----
http://seattlepi.nwsource.com/business/276185_software03.html
In another article he spoke about popups and the lack of defence users
received. Without competition there is apathy. Yet another big danger of
harbouring monopolies.
Best wishes,
Roy
--
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