Microsoft Needs Live Search On Facebook
,----[ Quote ]
| Shelling out $240 million for a 1.6 percent stake in Facebook may be
| Microsoft's way of keeping Google away from the social networking site, but
| the deal may not be worth the money unless Microsft can get Live Search into
| the service.
`----
http://www.webpronews.com/insiderreports/2007/10/25/microsoft-needs-live-search-on-facebook
Related:
Cringely the Unemployable on the fallacy of Web 2.0, Microsoft ruthlessness,
and the CB radio of our decade
,----[ Quote ]
| Davidson: Which software company would you hate to compete against? What
| makes you single them out?
|
| Cringely: Microsoft of course. They have the deepest of pockets, unlimited
| ambition, and they are willing to lose money for years and years just to make
| sure that you don't make any money, either. And they are mean, REALLY mean.
`----
http://blog.businessofsoftware.org/2007/07/cringely-the-un.html
Live Search's High Dive
,----[ Quote
| Microsoft's August and September declines clearly show that gimmicks aren't
| enough to gain and maintain relevant search market share.
`----
http://www.microsoft-watch.com/content/web_services_browser/live_searchs_high_dive.html?kc=MWRSS02129TX1K0000535
How Microsoft Clubs to Search Gains
,----[ Quote ]
| We checked with Hitwise, and they explained that June gains include “searches
| automatically generated from a promotion on club.live.com,” up to June 9,
| 2007. After that they stopped counting the data.
`----
http://gigaom.com/2007/07/27/how-microsoft-clubs-to-search-gains/
Tracking Internet Use Remains Difficult
,----[ Quote ]
| For example, this month Nielsen said search-engine queries for No. 3-ranked
| Microsoft Corp. jumped about 80 percent in June, a curious development for a
| search engine that had been continuously losing market share.
|
| Microsoft said the gains were the result of a word game promotion, in which
| players had to form words out of a jumble of letters. As part of the game,
| Microsoft's search engine automatically hunted for Web pages that contained
| the word being guessed at.
|
| The promotion raises the question of whether these clicks were the result of
| using automated means, and therefore shouldn't be counted.
|
| Nielsen product manager Scott Ross said the company sees no need to change
| the June search-engine rankings. Yet, he conceded that critics -- including
| Yahoo, operator of the world's second most popular search engine -- may also
| have a point about Microsoft using questionable means to spark the surge in
| popularity.
`----
http://biz.yahoo.com/ap/070725/tracking_internet_usage.html?.v=1
Microsoft’s Club Live fiasco
,----[ Quote ]
| People were using the macro on more than 3 games at a time, on more than 2
| accounts at a time, why Microsoft didn’t pick up on the fact that in the
| first few days some people had accumulated enough for 3 Zunes each is beyond
| us. Some were lucky, others, not so much.
|
| [...]
|
| So far no one has been banned from using their accounts, which they needed to
| sign up, probably because they did not break any laws, or probably because
| Microsoft didn’t want that hassle and liked their new found traffic.
`----
http://www.blogthe.net/2007/07/16/microsofts-club-live-fiasco/
Bots Helped To Boost Microsoft Live Search Gains
,----[ Quote ]
| In a blog post, Compete analyst Steve Willis attributed Microsoft's
| search gains to prizes awarded to users participating in Live Search
| Club, which features games that post queries to Microsoft's search
| engine.
|
| [...]
|
| Microsoft is essentially being DDoSed by thousands of people hundreds
| of times per minute, but they are mistaking this rise in traffic for
| people actually using Live Search."
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http://www.informationweek.com/news/showArticle.jhtml?articleID=201001092
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