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[News] How Linux Grew to Be King of Embedded Markets

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Embedded Linux has more friends than you may know

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| Sony recently announced that one of its BRAVIA LCD TV factories will double 
| production from 2 million TV sets per year to 4 million to meet growing 
| demand in Europe. Sony has sold more than 20 million of these TVs, and 
| they're all built with embedded Linux.   
| 
| So what? Embedded Linux is no surprise. Sony and tens of thousands of other 
| companies, from huge to tiny, use embedded Linux every day to deliver 
| successful products in every market. That is not news.  
| 
| Ten years ago, though, embedded Linux was a surprising-even shocking-idea to 
| most people. Back in 1998, fresh from victory in the RTOS industry, I 
| introduced the idea of building a software company to make Linux a suitable 
| OS for developing smart devices. When I told people the idea, they gawked as 
| if I was a few lines short of compilable code.    
| 
| "You want to build a company on software that's available for free?" I was 
| asked. "Based on the gigantically bloated Unix OS? And with some oddball GPL 
| license? How fast do you expect people to kick you out of their office?"  
| 
| Every market survey showed that the demand for embedded Linux was zero. When 
| we released our first product, industry experts agreed that nobody needed it.  
| Embedded Linux won't work because it is "too big, too slow, and not 
| real-time," said the head of one RTOS company. The president of another 
| derided embedded Linux as "a royal pain in the ass," so no developer would 
| ever use it.    
| 
| I took heart from a quote attributed to Mohandas Gandhi: "First they ignore 
| you. Then they laugh at you. Then they fight you. Then you win."  
| 
| [...]
| 
| Analyst firms don't agree on how many device engineers use embedded Linux, 
| but they all say the number is substantial: 21% of developers use embedded 
| Linux, according to last year's Embedded Systems Design survey; 36.7%, 
| according to current research by Embedded Market Forecasters. This April, VDC 
| reported that Linux is now the leading embedded OS. It shouldn't be 
| surprising. After all, commercial Linux vendors succeed because they 
| understand what design engineers are looking for.      
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http://www.embedded.com/columns/guest/207602734


Recent:

Microsoft Worried Over Linux Dominance In Embedded Space

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| Renames its family of products to target the embedded market.
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http://www.efytimes.com/efytimes/26010/news.htm


Who's afraid of embedded Linux? Microsoft

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| ...Microsoft is fighting a losing battle here. It's like gravity.
| Eventually you just stop fighting and learn to accept it. Even Microsoft.
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http://www.cnet.com/8301-13505_1-9919632-16.html?part=rss&tag=feed&subj=TheOpenRoad


Linux still top embedded OS

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| In a new whitepaper on Linux in the embedded market, VDC researchers cite the
| following reasons for Linux's popularity:
|
|     * Licensing cost advantages
|     * Flexibility of source code access
|     * General familiarity
|     * Maturing ecosystem of applications and tools
|     * Growing developer experience with Linux as an embedded OS
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http://www.linuxdevices.com/news/NS4920597981.html
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