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Microsoft's new "I'm a dork" store
,----[ Quote ]
| I'm a Microsoft critic, but it's depressing to watch the company make such a
| lame attempt at creating its image as trucker "I'm a PC" hats. It can and
| should do better.
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http://news.cnet.com/8301-13505_3-10101303-16.html
Desperate for money, Microsoft is now suing all those who make its software
ubiquitous on the desktop:
Microsoft wins lawsuit
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| TULSA, Okla. (AP) - A Tulsa business is being ordered to pay Microsoft Corp.
| nearly $1 million in damages in a copyright infringement lawsuit.
`----
http://www.kfsm.com/Global/story.asp?S=9397502
Microsoft Wins Copyright-Infringement Suit Vs Okla Co -Report
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| U.S. District Judge Terence Kern issued a written order Thursday in which he
| found that Microsoft was owed $970,000 in damages and $25,182.25 in attorney
| fees in its civil lawsuit against James Dignan and his company, AllPro
| Computer and Gaming, the report said.
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http://money.cnn.com/news/newsfeeds/articles/djf500/200811220307DOWJONESDJONLINE000011_FORTUNE5.htm
Related:
Microsoft NASCAR sponsorship takes bad turn
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| The BAM Racing #49 NASCAR Sprint Cup Series car, partially sponsored by
| Microsoft Small Business, is being taken out of commission, for now, because
| a sponsorship deal with another company fell through, according to a message
| on the BAM Racing site from owner Beth Ann Morgenthau.
`----
http://blog.seattlepi.nwsource.com/microsoft/archives/136578.asp?source=rss
Microsoft's latest marketing vehicle: NASCAR
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| Microsoft plans to sponsor a NASCAR team for the 2008 season in a bid to
| boost the profile of its offerings for small businesses.
`----
http://blog.seattlepi.nwsource.com/microsoft/archives/135166.asp?source=rss
Microsoft apparently hopes that a "Jackass" can up its hip quotient and
increase market share
,----[ Quote ]
| This came to my inbox this morning from a reader who shall remain nameless. I
| found it sort of interesting.
|
| [...]
|
| Perhaps this new campaign is the opening salvo to be launched by Microsoft's
| newly hired advertising agency, Crispin Porter & Bogusky, the "it" agency of
| the moment in the advertising world.
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http://cajunboyinthecity.blogspot.com/2008/03/microsoft-apparently-hopes-that-jackass.html
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