After takin' a swig o' grog, Sermo Malifer belched out
this bit o' wisdom:
> Chris Ahlstrom wrote:
>> Microsoft's Meanest Envy.
>> The new "I'm a PC" ads portray a Hodgman lookalike as
>> a stereotype, making it unclear if Microsoft is trying to portray the
>> PC character as an unrealistic and unflattering attack by Apple
>> (which the rest of the ad underscores), or if the company is trying
>> to hijack Apple's character as the "kind person you would
>> rather have a beer with," the message being presented by Windows
>> Enthusiast pundits ever since the Get a Mac ads began playing.
(Was posted in September!)
> No evidence was presented that Microsoft's campaign was created on Macs.
> All we have is some guy's word that he found pictures on a Web site
> that were produced on a Mac.
> Microsoft's adds aren't an attack on the Mac either, just on the
> stereotyping of PC users.
I put the shotgun in an Adidas bag and padded it out with four pairs of
tennis socks, not my style at all, but that was what I was aiming for: If
they think you're crude, go technical; if they think you're technical, go
crude. I'm a very technical boy. So I decided to get as crude as possible.
These days, though, you have to be pretty technical before you can even
aspire to crudeness.
-- William Gibson, "Johnny Mnemonic"