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[News] Publisher Discovers That Removing DRM Leads to Double the Sales

  • Subject: [News] Publisher Discovers That Removing DRM Leads to Double the Sales
  • From: Roy Schestowitz <newsgroups@xxxxxxxxxxxxxxx>
  • Date: Tue, 26 Jan 2010 12:44:27 +0000
  • Followup-to: comp.os.linux.advocacy
  • Newsgroups: comp.os.linux.advocacy
  • User-agent: KNode/4.3.1
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O'Reilly drops ebook DRM, sees 104% increase in sales 

,----[ Quote ]
| It's been 18 months since O'Reilly, the 
| world's largest publisher of tech books, 
| stopped using DRM on its ebooks. In the 
| intervening time, O'Reilly's ebook sales 
| have increased by 104 percent. Now, when you 
| talk about ebooks and DRM, there's always 
| someone who'll say, "But what about 
| [textbooks|technical books|RPG manuals]? 
| Their target audience is so wired and 
| online, why wouldn't they just copy the 
| books without paying? They've all got the 
| technical know-how."
| 
| So much for that theory. 
`----

http://www.boingboing.net/2010/01/22/oreilly-drops-ebook.html


Recent:

Even Amazon can't keep its EULA story straight

,----[ Quote ]
| It's such a silly notion that even Amazon can't
| keep its story straight. Take this press-release
| in which Amazon trumpets that its "customers
| purchased more Kindle books than physical
| books." Purchased, not "licensed."
`----

http://www.boingboing.net/2010/01/12/even-amazon-cant-kee.html


David Pogue tries DRM-free ebooks, sells more books than with DRM-crippled ventures

,----[ Quote ]
| Tech writing superstar David Pogue writes
| about his experiment with DRM-free ebook
| publishing. He concludes that even though his
| DRM-free book was pirated all over the net,
| the sales were as high as he expected them to
| be, based on his previous books' sales. Pogue
| goes on to talk about what he's learned here
| -- that DRM-free isn't necessarily bad for
| sales -- and invites other publishers to try
| it out.
`----

http://www.boingboing.net/2010/01/11/david-pogue-tries-dr.html


The Right of Publicity Takes a Hit

,----[ Quote ]
| The first controversy involves the portrayal of
| Michele Obama in a line of lesser celebrities â
| Oprah Winfrey, Tyra Banks, and Carrie Underwood
| â with the headline, âFur-free and Fabulous.â
| Michele Obama did not appear physically in the
| line to be photographed (she was photo-shopped
| into the lineup), but the ad is based on the
| truthful statement that not only in the image,
| but also more generally, she does not wear furs.
| Although public opinion seems to vary about
| whether it is ethical or tasteful for PETA to
| use her image without her consent, nobody seems
| to dispute that the First Amendment would
| protect PETAâs right to use the photo without
| her consent, even though it effectively
| aligns her with PETAâs policy positions and,
| indeed, with PETA itself.
`----

http://pubcit.typepad.com/clpblog/2010/01/the-right-of-publicity-takes-a-hit.html


A look at Apple's love for DRM and consumer lock-ins

,----[ Quote ]
| Apple makes great productsâyou'll get no
| argument from us. But Apple also likes
| keeping tight control over those products,
| and if anyone outside of Apple's blessed
| circle attempts to get in, the company is
| more than willing to try to use (or abuse)
| the law to its advantage.
`----

http://arstechnica.com/apple/news/2010/01/a-look-at-apples-love-for-drm-and-consumer-lock-ins.ars


What is DRM doing in my garage?

,----[ Quote ]
| My new garage door opener comes with both DRM
| and a DMCA warning: don't even think about
| using a third-party remote. But didn't a
| federal court already say this sort of
| behavior was illegal years ago?
`----

http://arstechnica.com/tech-policy/news/2009/12/what-is-drm-doing-in-my-garage.ars


Apple & Audiobook Firms Insist On DRM

,----[ Quote ]
| Yes, Apple. The company that at one point
| claimed DRM was bad and should be ditched,
| and convinced the record labels to ditch DRM.
| Yet, as we've noted in the past, outside of
| music, Apple is still a huge DRM supporter.
`----

http://techdirt.com/articles/20091213/2103287328.shtml
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