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Re: [Rival] Microsoft Astroturfing in European Universities

____/ 7 on Wednesday 19 December 2007 22:59 : \____

> nessuno@xxxxxxxxxxxxxxxxxxx wrote:
> 
>> On Dec 19, 2:12 pm, Roy Schestowitz <newsgro...@xxxxxxxxxxxxxxx>
>> wrote:
>>> Received this by E-mail:
>>>
>>> http://www.lemonde.fr/web/article/0,1-0%402-651865,36-991097%4051-991...
>>>
>>> As you see, it's in French but it is short and sweet.  It refers to an
>>> article published in the Swiss newspaper Le Temps on Monday (available
>>> for a
>>> payment of 2.50 Swiss francs.)  But I find the Le Monde article
>>> sufficient and can offer a translation:
>>>
>>>      1,445: number of students in the world paid by Microsoft to
>>>      promote favourable speech in their universities
>>>
>>>      "How Microsoft has infiltrated the Swiss universities" was the
>>>      title of the Monday Le Temps.  The Genevean newspaper pointed to
>>>      these students charged with "forging links with their peers and
>>>      the professors" to improve the image of Bill Gates' firm in the
>>>      universities.  The program "Microsoft Student Partners" is not at
>>>      all clandestine, it has an official Website at
>>>      "http://student-partners.com";.  It is no longer at all local: the
>>>      1,445 students at the service of Microsoft are active in 102
>>>      countries.  In France, more than 100 students carry the title MSP
>>>      and correspond with the Microsoft teams during their whole time in
>>>      school.  These French students have actively participated in the
>>>      launch of the Vista operating system, organising 87 conferences
>>>      and stands, leading 17 training sessions and moderating 42 blogs.
>>>
>> 
>> I wonder how much they pay them.  This sounds like it is starting to
>> be some work (promoting Microsoft), most people wouldn't do it for
>> nothing.
> 
> 
> What would be more interesting is if some students tutored
> in Open Source got inside and blew the pants off from inside
> all the asstroturfing and gifts scams being operated through campus.

10 iPod vs. Zune Myths

,----[ Quote ]
| Could there be more bad news? Of course! Even Paul Thurrott isn't
| impressed with the Zune, calling its pricing strategy the "makings of
| a disaster." Misery! Not only has the Zune suffered a horrific wreck of
| a product introduction, but Annie Wilkes is at the foot of the bed saying
| she doesn't approve of how things are going.
|  
| If your number one fan is sending you hate mail, you have a problem.
| So what's with all the Zune related web sites carefully repeating the
| same talking points? It's called astroturfing.
|                      ^^^^^^^^^^^^^^^^^^^^^^^^   
|
| Instead of inspiring actual interest in a grassroots fashion, Microsoft
| has resorted to spreading fake grass, crafting each site to suggest
|     ^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^
| the appearance of something other than the advertisement it is.
|  
| This is similar to the scam Microsoft pulled with its own imitation of
|                        ^^^^^^^^^^^^^^^^^^^^^
| Apple's Switchers ad campaign. Titled "Confessions of a Mac to PC
| Convert," the ad portrayed a professionally dressed woman complaining
| about her Mac, but ended up being a canned picture pulled from stock
| photography and voiced by a professional writer.
|  
| Similarly, Greenpeace staffers have assigned to post astroturf comments
|                                     ^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^
| on websites saying "I'm a Mac user and gosh darn it I think that
| Greenpeace is alright with all their concern about the ecology!" More
| on that scam later!
|  
| One would expect a certain level of interest and excitement out of
| Microsoft's own users, but that isn't really happening. Nearly every
| Zune site on the web is carefully stepping around the piles of problems
| to spend a lot of time on Microsoft supplied bullet points, including
| the "celebration of music," the slightly larger or at least
| stretched display, and how wireless DRM sharing is such a
| brilliant idea. 
`----

http://www.roughlydrafted.com/RD/Home/9F60D74A-0E27-4F5F-B88D-835974628809.html

-- 
                ~~ Best of wishes

Roy S. Schestowitz      | "Slashdot is standard-compliant... in Japan"
http://Schestowitz.com  |  GNU is Not UNIX  |     PGP-Key: 0x74572E8E
      http://iuron.com - proposing a non-profit search engine

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