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____/ Chris Ahlstrom on Sunday 26 April 2009 11:06 : \____
> After takin' a swig o' grog, Roy Schestowitz belched out
> this bit o' wisdom:
>
>> Microsoft's AstroTurfers (aka marketers) are being laid off now. Yes, it's
>> true. It's in the news this week:
>>
>> Microsoft cuts CSR spend across Europe
>>
>> ,----[ Qoute ]
>>| Across Europe and the UK, it is thought as much as a quarter of Microsoft?s
>>| citizenship PR spend is being shelved. Similar cuts have been made in Asia,
>>| while a source said pullbacks in global and US budgets were ?imminent?.
>> `----
>>
>>
http://www.prweek.com/uk/sectors/publicsector/article/900492/microsoft-cuts-csr-spend-across-europe/
>
> Software giant Microsoft is believed to be slashing the PR budget for its
> corporate social responsibility (CSR) activities, in favour of driving
> awareness for key products such as Windows 7, Office and Xbox.
>
> Senior sources told PRWeek the company was looking to "protect its
> business lines first" -- in response to this year's economic
> upheaval.
>
> Microsoft's PR spend in support of citizenship is estimated at
> upwards of US$15m globally.
>
> It is our civic duty to be downloading and purchasing only Microsoft
> products and services! It is a responsibility of all citizens!
Buy Microsoft, it's your patriotic duty
,----[ Quote ]
| That seemed to be the message at the London launch of Microsoft Vista,
| Office 2007 and Exchange 2007 on 30 November 2006. Gordon Frazer,
| Microsoft's UK managing director, devoted most his opening speech to
| a gallimaufry of statistics and quotations intended to show that
| buying these new offerings would somehow make Britain more competitive.
`----
http://www.it-director.com/enterprise/other/content.php?cid=9038&ref=fd_itd
- --
~~ Best of wishes
everytime you say things like this i just think of that cult of people
who send around .doc files. i dont want to communicate with people who
talk in .doc format, but they do not wish to use something else, so
they discredit those without word. --Ed, c.o.l.a.
http://Schestowitz.com | GNU/Linux | PGP-Key: 0x74572E8E
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