-----BEGIN PGP SIGNED MESSAGE-----
Hash: SHA1
Microsoft pays for enthusiasts Apple gets for free
,----[ Quote ]
| On the one hand, I commend Microsoft for using
| company blogs as marketing tools and for doing
| some aggressive evangelism around Windows 7
| products. Microsoft critics are quick to wave
| the monopoly flag -- arguing that Windows sales
| are automatic. Oh yeah? Then explain the
| Windows Vista fiasco in terms of monopoly
| might. The majority of Windows XP users stayed
| put. Now their PCs creak at the bones and it's
| time for some fresh Windows 7 blood. Given the
| large number of Windows XP users who should be
| easy Windows 7 upgrades -- at least according
| to the monopoly might theory -- Microsoft
| should be able to sit back and collect the
| license fees. Instead, Microsoft is marketing
| the hell out of Windows 7, which is evidence
| enough that monopoly has more limited
| benefits than critics admit.
|
| [...]
|
| But that was decades ago. Today, Microsoft
| engages enthusiasts from its Websites and by
| using social networking and sharing tools.
| The approach is good, but larger Microsoft
| brand and product problems hamper the work.
| Enthusiasts are any company's best
| evangelists. Microsoft's number has dwindled
| over the years, while Apple's numbers
| increased -- at least as measured by the
| volume hype. Noise about Apple is so much
| louder than for Microsoft.
`----
http://www.betanews.com/joewilcox/article/Microsoft-pays-for-enthusiasts-Apple-gets-for-free/1273505643
Recent:
We Are Copyright Alliance, Hear Us Roar
,----[ Quote ]
| It is very hard not to laugh in the face of such ugliness and
| to wonder where the reason is in such dysfunctional nonsense,
| but what came to my mind was Helen Reddyâs 1972 anthem, which
| began: âI am woman, hear me roar/In numbers too big to ignore.â
| The moral panic in the Allianceâs letter is that the very
| essence of what makes America America is threatened by evil
| forces that supposedly have launched an assault demanding that
| Helen Reddy and her 11 million colleagues give their works away
| for free, that the evil doers be permitted to have their way
| with the vestal virgins of Americaâs copyright sweethearts.
| This is of course complete baloney. Name one piece of pending
| legislation that would accomplish what the Alliance claims.
| Name one lawsuit currently pending that would accomplish what
| the Alliance claims. There are none.
`----
http://moralpanicsandthecopyrightwars.blogspot.com/2009/09/we-are-copyright-alliance-hear-us-roar.html
Blow for music industry as Lily Allen says Peter Mandelson's plans too draconian
,----[ Quote ]
| The music industryâs battle to have persistent internet
| pirates disconnected was dealt a huge blow last night
| after leading musicians including Lily Allen settled
| their differences and agreed that plans to suspend
| internet access were too draconian.
`----
http://entertainment.timesonline.co.uk/tol/arts_and_entertainment/music/article6848502.ece
-----BEGIN PGP SIGNATURE-----
Version: GnuPG v1.4.10 (GNU/Linux)
iEYEARECAAYFAkvwgz0ACgkQU4xAY3RXLo4p3gCgsAd1brEvBgHpfDGJ8PbUJ30q
u/QAoLV7dSk+bIxthf0bWT9zx/rpct6W
=h1Zz
-----END PGP SIGNATURE-----
|
|
