Tuesday, August 16th, 2005, 2:56 am
Content Spam Prevention
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Content spam grows worryingly fast. This new type of spam shows its face in a form which is different from spam that we very well know as uninvited E-mail. Such spam is placed on the Web and later infiltrates search engine results pages (SERP’s). If you recently came across a page full of links and ads that did not provide useful information, you would probably understand what content spam is.
Spam content pages are often generated automatically (robot-made). Such robots would run a search, pick up HTML code from the results page, and finally add some advertisement. This generates a large volume of pages, which warrant presence in many SERP‘s. One very large site that I recently came across got tempted and uses this technique to woo visitors and offer them subscription. If you come across such sites, be sure to report them as its our only chance of banning illicit sites and preventing content spam (and referrer spam, i.e. organic and fake links/referrals to sites) from expanding. Google provide an on-line form for this very particular purpose.
