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Monday, September 5th, 2005, 4:33 am

HotLink Revenge

HotLinking is a term describing the situation where one site uses another Web site’s traffic, usually to display images it does not own. It is considered an act of stealing or unfair and unauthorised use of content. A few days ago I read a story about an HotLiknking victim that has gone a long way to achieve that sweet old revenge. As a large hamburger chain HotLinked a Flash clip, the Webmaster could notice unusual levels of traffic pulled from afar, namely from the hamburger chain’s Web site. He quicikly reacted quite shrewdly. The Webmaster explains: “…I redirected everything coming from Fuddruckers.com (the HotLinking criminal)… Wrote a nice little message pointing out how incredibly stupid their web developer is. And then redirected the main page to a pleasant little website showing photographs of slaughterhouses. And also opened up some more popups, for those that don’t have popup blockers.”

Steak sliced

Also see my previous write-ups on HotLinking:

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