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Monday, May 1st, 2006, 11:04 am

Google’s Perception of rel=’nofollow’

Iron links

Links can lose their value and
get rusty, even with Google

I was innocently browsing the Internet this morning. By serendipity, I then arrived at a page where Google boast their contributions to Open Source software through funding (Summer of Code). It is only one example among others. But then, upon immediate inspection, merely all links turned out to be rel="nofollow"ed. SearchStatus made it evident by highlighting those links with red shades.

I have always adamantly believed that the purpose of this new class for links was different. I thought it was introduced in order to prevent and deter spam, among other things such as accommodation for microsformats (e.g. XFN). Here is the snag: If Google themselves are using rel="nofollow" to obstruct dynamicity into relevant, on-topic links, why should anyone else be hesitant to do so? rel="nofollow", a concept that was put in place by Google, is confirmed to have become something that can be misused. Its use has gone beyond the so-called ‘link condom’ (for spam) utility. Otherwise, Google demonstrate hypocrisy herein.

One Response to “Google’s Perception of rel=’nofollow’”

  1. FIl NYC Says:

    Unfortunately, every web coding technique has been abused. Why do ‘Black Hat” here and now tactic when you can have a successful longterm strategem?

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